For any business already paying for ads

Fix the page and the follow-up before you buy more clicks.

You pay for every click. If the page is weak or the reply is slow, those enquiries leak. Start with a free review of one campaign's landing page and enquiry journey.

  • A landing page review
  • An enquiry journey review
  • Past leads you could reach

Free, with no obligation. See how it works

This page is for any business buying traffic: ads, sponsored posts or paid search.

  1. 1Click
  2. 2Enquiry
  3. 3Answered
  4. 4Booked or bought
  5. 5Comes back
Pillar 1 New enquiriesPillar 2 Existing customers, from day one

The problem

Where paid clicks leak, before they become customers.

  1. 01

    A weak landing page

    The click lands on a page that does not match the ad.

  2. 02

    An unclear next step

    Visitors are asked to do too much, or nothing clear at all.

  3. 03

    A slow reply

    They submit, then wait. By the time you reply, they have moved on.

  4. 04

    No trace to the campaign

    You can't see which campaign brought which enquiry or customer.

  5. 05

    Old leads forgotten

    Past leads and customers sit unused while you pay for new clicks.

Pillar 1

New paid leads: a clear page, a fast reply, a traced result.

From the click to a booked customer, with each enquiry traced back to its campaign.

01

The landing page

A system can handle
  • Shows one offer and one clear next step
  • Matches what the ad promised
Your team still does
  • Approves every change before it goes live
02

Tracking

A system can handle
  • Records which campaign each enquiry came from
Your team still does
  • Decides what counts as a result

Tracking links a lead to a campaign. It does not prove the new page alone changed your results.

03

Follow-up

A system can handle
  • Answers paid leads fast
  • Follows up the ones who have not decided
Your team still does
  • Takes the call
  • Closes the sale

Pillar 2

Your past leads and customers: reached without paying for the click again.

Past customers and previous leads are already on your books. Follow-up can reach them as an option alongside new clicks, starting with the records you already hold.

We check how your list was collected and who has opted out before anything is sent. Results depend on your business, your list and its permissions.

01

Previous leads

A system can handle
  • Gets back in touch with leads who never bought
Your team still does
  • Decides who is worth contacting
02

Past customers

A system can handle
  • Reminds past customers when it makes sense to buy or book again
Your team still does
  • Sets the timing and the offer
03

Retargeting

A system can handle
  • Uses existing lists for ad audiences where the platform and your permissions allow it
Your team still does
  • Decides whether to use it at all
04

Reviews and referrals

A system can handle
  • Asks happy customers for a review or a referral
Your team still does
  • Approves the wording

The free review

Your free campaign landing page and enquiry journey review.

One free review, covering new enquiries and the customers you already have.

What you get

  • 1
    What a visitor sees when they land from your ad
  • 2
    What they are asked to do, and how clear it is
  • 3
    What happens after they submit
  • 4
    A look at how you follow up past leads and customers, without paying for new clicks

What we need from you

  • The link to one campaign's landing page
  • Which channel it runs on
  • Answers to three quick questions

The review is done by a person at AscendX.

After your review

The work we can set up with you.

Proposed scope, agreed with you after your free review. Nothing here is switched on until you approve it.

Landing page rebuild

A focused page around one offer and one next step, approved by you.

Tracking set-up

Enquiries traced back to the campaign they came from.

Follow-up set-up

Paid leads answered fast and nurtured if they have not decided.

CRM tracking

Where every lead and customer is, and revenue linked to follow-up.

Scoped after your free review. No prices on this page.

What we'd track

See where every enquiry and customer is.

A simple CRM view of each person in the journey, with revenue linked to follow-up.

Journey viewExample view, not real data
Click
Spring offer adLanding page visitCampaign recorded
Revenue linked to follow-up
Enquiry
Lucy F.Form submittedAcknowledged
Revenue linked to follow-up
Answered
Omar N.Questions about deliveryFollow-up sent
Revenue linked to follow-up
Booked or bought
Jess T.Booked a callCampaign linked
Revenue linked to follow-up
Comes back
Ravi P.Previous leadRe-contacted
Revenue linked to follow-up

Revenue linked to follow-up shows who was followed up and later paid. It does not prove the follow-up caused the sale. That needs a proper test, such as a group that gets no follow-up.

Free review

Start with your free review.

Your free campaign landing page and enquiry journey review, with the first fixes we would suggest.

Your questions, answered

Still deciding? Start with the free review.

What do you do with my details?

We use them to prepare your free review, send it to you and talk to you about it. We only send marketing emails if you tick the consent box, and you can ask us to delete your details at any time. See our privacy notice for the full picture.

Do I need to change my ad platform or tools?

No. We work with the tools you already use, where they allow it. If something is missing, we say so in your review.

Will a new page improve my results?

We can't promise that. Tracking shows which enquiries came from which campaign. It does not prove the page alone made the difference.

Do you run the ads?

This page is about the landing page and the follow-up. Running ads can be part of a wider plan, scoped with you.

Can you use my old leads?

Possibly. We check how your list was collected and who has opted out before anything is sent.

What does it cost?

The review is free. The work behind it is scoped after your review, and you see the scope and price before anything starts. There are no prices on this page.