For solicitors

Get every enquiry to the right person, faster.

Enquiries wait in a shared inbox while fee earners are busy. Status updates are done by hand. Past clients drift away. Start with a free review of your website enquiry path.

  • A website enquiry-path review
  • How you keep in touch with past clients
  • The first fixes

Free, with no obligation. See how it works

  1. 1Enquiry
  2. 2Routed
  3. 3Appointment
  4. 4Matter open
  5. 5Past client
Pillar 1 New enquiriesPillar 2 Existing customers, from day one

The problem

Where enquiries wait, and where fee-earner time goes.

  1. 01

    Slow or missed first response

    An enquiry sits in a shared inbox until someone has time.

  2. 02

    Not routed to the right person

    It reaches the wrong team first, then waits again.

  3. 03

    Fee-earner time on admin

    Booking, chasing and forms take time away from client work.

  4. 04

    Manual status updates

    Clients ring for updates because nobody had time to send one.

  5. 05

    Past clients not kept in touch with

    They come back when they need you again, or they go elsewhere.

Pillar 1

New enquiries: collected, routed and booked.

From the first message to the first appointment, with less admin for fee earners.

01

Intake

A system can handle
  • Acknowledges every enquiry straight away
  • Collects details through an intake form you approve
Your team still does
  • Decides whether to take the matter
  • Gives any advice

Intake and routing only collect and direct information. No legal advice comes from automation, ever.

02

Routing

A system can handle
  • Routes each enquiry by matter type to the right person or team
Your team still does
  • Sets the routing rules
  • Takes over from there
03

Appointments

A system can handle
  • Books the first appointment
  • Sends reminders
Your team still does
  • Runs the meeting
04

Undecided enquirers

A system can handle
  • Follows up people who enquired but have not decided
Your team still does
  • Approves the wording

Your firm stays responsible for its regulatory obligations.

Pillar 2

Your existing and past clients: updates, reviews and related work.

Your client records are already there. This starts on day one with people you already act for, not only new enquiries.

We check how your list was collected and who has opted out before anything is sent. Results depend on your business, your list and its permissions.

01

Ongoing matters

A system can handle
  • Sends status-update reminders, so clients hear from you before they ring
Your team still does
  • Writes or approves each update
02

Past clients

A system can handle
  • Keeps in touch with past clients who may need related services
Your team still does
  • Decides who hears about what, with regulatory rules in mind

We only contact people who have enquired or are clients, never the wider public.

03

Reviews

A system can handle
  • Asks clients for a review at the right moment
Your team still does
  • Approves the wording and timing

The free review

Your free website enquiry-path review.

One free review, covering new enquiries and the customers you already have.

What you get

  • 1
    A walk through your website as an enquirer: how easy it is to get in touch, and what you ask for
  • 2
    What we can see of what happens after they submit
  • 3
    A look at how you keep in touch with past clients
  • 4
    The first fixes we would suggest

What we need from you

  • Your firm's website
  • Answers to three quick questions
  • Optional: which matter types matter most

The review is done by a person at AscendX.

After your review

The work we can set up with you.

Proposed scope, agreed with you after your free review. Nothing here is switched on until you approve it.

Intake forms

Collect the details you need, in a form you approve.

Routing by matter type

Each enquiry sent to the right person or team.

Appointment booking

First appointments booked, with reminders.

Status-update reminders

Updates for clients in an ongoing matter.

Nurture, reviews and referrals

Follow-up for undecided enquirers, then review and referral requests.

CRM tracking

Where every enquiry and client is, and revenue linked to follow-up.

Scoped after your free review. No prices on this page.

What we'd track

See where every enquiry and customer is.

A simple CRM view of each person in the journey, with revenue linked to follow-up.

Journey viewExample view, not real data
Enquiry
E. MorganResidential conveyancingIntake complete
Revenue linked to follow-up
Routed
D. ClarkeEmployment queryWith employment team
Revenue linked to follow-up
Appointment
F. RahmanWills and probateReminder sent
Revenue linked to follow-up
Matter open
A. LewisSale in progressUpdate due
Revenue linked to follow-up
Past client
M. PatelMatter closedReview asked
Revenue linked to follow-up

Revenue linked to follow-up shows who was followed up and later paid. It does not prove the follow-up caused the sale. That needs a proper test, such as a group that gets no follow-up.

Free review

Start with your free review.

Your free website enquiry-path review, with the first fixes we would suggest.

Your questions, answered

Still deciding? Start with the free review.

What do you do with my details?

We use them to prepare your free review, send it to you and talk to you about it. We only send marketing emails if you tick the consent box, and you can ask us to delete your details at any time. See our privacy notice for the full picture.

Do I need to change my software?

No. We work with the tools you already use, where they allow it. If something is missing, we say so in your review before anything is set up.

Will it give legal advice?

No, ever. Intake and routing only collect and direct information. Advice stays with your fee earners.

Who approves what is sent?

Your firm does. We agree the wording, timing and who is contacted with you before anything goes out.

Does this make us compliant?

No. We set things up with you and show where a person decides. Your firm stays responsible for its regulatory obligations.

What does it cost?

The review is free. The work behind it is scoped after your review, and you see the scope and price before anything starts. There are no prices on this page.